RunawayTrain creates 3-D trade show display for AJA Video Systems

3-D isn’t  just for the movies…

If you’ve seen James Cameron’s Avatar, you realize what 3-D effects can add to the visual experience. But 3-D production is just for the movies right?

Not anymore.

Brock Sherman, Creative Director with RunawayTrain Productions is working with AJA Video Systems to create a 3-D video presentation for AJA’s trade show booth at NAB

(National Association of Broadcasters) convention April 12-15 in Las Vegas, Nevada.

Combining high definition footage shot on RED with custom animation created by RunawayTrain Productions AJA hopes to create a show stopper on the trade floor and increase the buzz about their new video production products.

“We have been working with AJA Video Systems for a couple of years now”, says creative director Brock Sherman, “They like the style of our 2-D motion graphics work, and they’ve had us create both marketing and training presentations for them. This year, they wanted to make a real splash at NAB and what better way than incorporating the hot new technology of 3-D.”

As marketers search for more eye catching visuals, and 3-D display technology becomes more affordable, (SHARP is advertising a sub $1000 3-D ready portable DLP projector) applications for 3-D content will infiltrate the corporate space. “We think this technology has some legs” says Sherman, “so we committed some brain cells into developing a workflow for 3-D content production using mostly our existing production tools”.

RunawayTrain Productions believes the investment will pay off and even though the AJA trade show project is a closely guarded work in progress, AJA is thrilled with the direction and excited for the impact it will generate. You can see it for yourself at NAB, April 12-15th at the convention center in Las Vegas.

RunawayTrainTV Goes Live!

Ever wanted your own corporate TV channel? Maybe you create an information channel that builds credibility for your industry while enhancing your brand? Maybe you create a corporate identity channel for employee recognition and morale?  The technology is ready and the time is now. RunawayTrain Productions in a partnership with livestream.com has created RunawayTrainTV for its clients, and we can help you create your own branded network as well. Check it out at    http://www.livestream.com/runawaytraintv We realized long ago that traditional television and radio are expensive to maintain, highly regulated, and target too broad a demographic for most corporate, or community uses. As viewers get more sophisticated they seek out entertainment on the internet that is relevant to their interests rather than simply accepting what broadcasters provide. For years, we have been searching for a cost effective way to provide effective, highly stylized content to specific target audiences in a traditional broadcast model. Utilizing the state of the art platform and broadband distribution network at livestream.com, RunawayTrain Productions is now creating unique private and public media networks that incorporate live action, video on demand, animation, and social media connections to Facebook and Twitter. Large corporate entities like IBM , CSPAN, USAToday, and CondeNast, use it, but also smaller, entities like The Women’s Conference, Hear it First Christian Music, and The International Surfing Association support channels as a way to reach their audiences and develop advertising revenue streams. RunawayTrain Productions will work with you to create a professional looking graphics package, develop video on demand content and even stream live events. Everything you need to enhance your brand, engage your target audience and control your message.

Cable Faxies Award Finalists

Cable Faxie Awards

Excellence in Marketing and PR

RunawayTrain Productions in Denver, Colorado has been selected as a finalist for in the Cable FAXIES Awards in the category of Video: Use of Video or Moving Image International Media Distribution’s  2009 NCTA re-brand video. You can check out the video here:

http://www.imediadistribution.com/aboutus/

International Media Distribution (formerly International Networks), has been a leading provider of in-language and multi-ethnic programming in the United States for over a decade. IMD represents 28 TV channels that offer in-language programming from a variety of international sources. International Media Distribution is a wholly owned company of Comcast Corporation and a division of Comcast International Media Group.

The video was conceptualized as a re-brand image piece that featured scenes from international networks in the IMD product offering. Comprised of stock footage, music and motion graphics it was cross promoted on multiple networks and increased awareness about the entire product line.

International Media distribution and RunawayTrain Productions are up against some big players in the competition such as ESPN, Motorola/Garfield Group, The Big Ten Network, and GPON Always On Demand. The award will be given during the Cable FAXIES Awards luncheon on April 28 at the Grand Hyatt in NYC. There will also be coverage of each finalist in a special mid-day issue of Cable FAX Daily on that day.

Xcel Energy produced two videos on SmartGrid technology with RunawayTrain Productions.

 

Xcel Energy

 The board of directors of Xcel Energy, the largest utility in the Rocky Mountain Region, contracted RunawayTrain Productions to produce two video projects structured to raise awareness and support for Xcel Energy’s new SmartGrid technology.

 The first video substantiated a legislative effort for the city of Boulder to revamp the city’s aging analog system and become the nation’s first “SmartCity”.  By upgrading to Xcel’s real time management and distribution system, the city would not only become the flagship of green municipalities but reduced their annual operating budget.

 The second project involved integrating the video presentation into a mobile educational display that could attend events around the country to educate and market SmartGrid technology to both public and private entities.

 Xcel Energy enlisted the award winning motion graphics skills of RunawayTrain Productions in Denver Colorado to create a virtual city model and illustrate the technical advantages of the SmartGrid. Mixed with live action of everyday households, the video creates an effective relationship between energy management technology and the homeowner.

 RunawayTrain Productions partnered with Xcel Energy’s marketing department, technical representatives and product managers to concept, write and design a script which would explain the benefits of the SmartGrid technology as it relates to consumers, communities, and the environment. RunawayTrain Productions shot in multiple locations including Denver and Boulder using a Sony-EX3 high definition camera.

 Post production involved the use of complex 3d and 2d animation, stock footage, and live action to illustrate our culture’s transition from analog to digital as the fundamental difference between legacy technology and Xcel Energy’s new SmartGrid system.

RunawayTrain Productions a Denver Colorado video company- writing, production and editing

RunawayTrain Productions specializes in the writing and production of commercials, marketing and sales materials, for print or television, industrial videos and corporate image campaigns as well as multi-media presentations such as flash and web-design, With the talent and ability to handle any project, simple or complex, our team has been entrusted by many organizations around the country to creatively and effectively craft messages that reach their target audience.

From digital video to HD, we have the capabilities to deliver your final product in traditional broadcast formats, to an array of non-broadcast electronic platforms.  Whatever your choice of communicating with your audience, we are fully capable to meet all of your multi-media needs.

RunawayTrain Productions is an award winning video production company in Denver Colorado

RunawayTrain Productions is an award winning video production company in Denver Colorado that  handles all types for video assignments such as Motion Graphics, Animation, Corporate Marketing Videos, Corporate Training and Instruction videos and broadcast commercials for TV and Cable.

 Here are some of our award winning work:

7/22/09 // Emmy Win!
RunawayTrain’s Creative Director,  Brock Sherman won a Regional Emmy Award this past Saturday, for his work on The Western Dairy Association’s “Earth Caretakers” video. The same project also took a top prize in the National Telly Awards. Click the link below to check out the video!
Click here to see the video.
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04/21/09 // AJA Video Systems – NAB 2009
RunawayTrain has completed production on three high-definition videos for AJA Video Systems. The videos will be on display at the National Association of Broadcasters 2009 trade show.
Click here to see the videos and learn more about AJA.
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08/14/08 // 2008 Silver EMMA Award
Runawaytrain is a winner of a 2008 NAMIC Excellence in Multicultural Marketing Award (EMMA) for our work on the Bollywood Hits On Demand “Diwali Promo”.
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04/22/08 // The Train adds Blu-Ray DVD Authoring
Runawaytrain has just finished a Blu-Ray DVD project for the University of Colorado, our second Blu-Ray project in 2008.
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01/31/08 // 2008 N.Y. FESTIVAL WORLD SILVER MEDAL
RunawayTrain Productions  won a World Silver Award at this years 2008 NY Festival Film/Video Awards. Creative Director Brock Sherman, and Producer Natisha Walton, won for their work on the International Launch Campaign of the ARCHOS 605 Media Player. Check out a sample of the videos under the Film and Video category.
For more information on Archos click here
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11/09/06 // Bar Award
Maketing Arts & Science wins Best TV Commercial at the Home Builders Association annual marketing “Bar” awards. The spot was produced by RunawayTrain. View the Concert Homes commercial under the Design & Animation category.
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08/15/06 // P/SL Flash Presentations
RunawayTrain has completed production on two Flash presentations for Presbyterian/ St. Luke’s Medical Center. Working closely with P/SL’s Creative Director, George Abbott, RunawayTrain produced dynamic interactive web presentations for Bariatric Surgery and Choosing an OBGYN. Check them out under the Interactive & Web category.
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06/25/06 // Telly Awards
RunawayTrain has won a bronze Telly for International Channels marketing campaign, “What Are You Waiting For?” Shot on location in San Francisco, this hip piece was targeted towards young Asian Americans.  You can check it out under the Film & Video category.
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04/27/06 // Telly Awards
In a co-production with Moxie Media Group, the bronze Telly was awarded for PCL Construction’s North American Safety Video.  RunawayTrain Productions supplied project manager and producer, as well as graphics and animation. 
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04/27/06 // Golden Key Award
In a co-production with Short Sirkit Creative top honors were awarded for the Bell South MSOC Business to Business marketing video.  RunawayTrain Productions provided art direction, graphic design, animation, and edit for the video. The gold key award was presented in an awards dinner held on April 28, 2006.
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04/27/06 // Telly Awards
In a co-production with Moxie Media Group we took home the bronze Telly Award for Big O Tires holiday campaign.  RunawayTrain Productions supplied art direction, animation and edit for the commercial.  You can see the spot under Design & Animation on our website.
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Runawaytrain Productions website.